The infrastructure for New-Age R&B.
NAR Music Group is a full-stack development hub. We bypass the traditional industry bottlenecks to provide artists with premium audio, targeted distribution, and custom production.
Three functions, one roster.
Full-stack is a claim, so here is what is actually underneath it. Three separate businesses with three different economics, run by the same people and serving the same records.
Data-driven curation. We program the rooms where New-Age R&B actually lives, providing transparent, term-based rotation to targeted audiences.
- Placement by the week, on lists we program ourselves
- Rooms programmed by hand, not by a submission filter
- End of run reporting led by retention, not by reach
A curated catalogue of premium beat leases, sample packs, and elite mix/mastering services tailored strictly for the modern R&B and Rap register.
- Non exclusive licences in MP3, WAV, and WAV plus stems
- Sample packs cut from the same sessions as the catalogue
- Mixing and mastering handled in house by Thirty1
Exclusive 1-on-1 custom beat consultations and sonic development with our in-house producers.
- A producer building to your reference, key, and vocal
- Ownership terms agreed before a note is written
- Six questions to qualify the brief, then a call
Four people, and no layer between them and the work.
Not a marketing department with a playlist attached. The people choosing what goes into the rotation are the people producing for it, shooting it, and building the software it is sold through.
Sean Hamad
Producer, Sonic Architect
Sets what the rotation sounds like, and produces into it.
Programs the lists himself rather than delegating to a submission filter, which is the reason they sound like anything at all. Takes custom production in blocks, and will tell you when a record does not need him.
Thirty1
Producer, Mix and Master
Builds records from the drums up, then mixes them.
The one you want when the reference is a rhythm rather than a mood. Handles mixing and mastering for the house, so a commissioned beat and the finished record come out of the same room.
NH
Media Production, Playlist Curation
Decides what the records look like, and what goes in the rooms.
Runs the visual side and shares the programming desk. The reason a placement and a shoot arrive looking like they came from the same house rather than from two vendors who have never spoken.
Q
Platform Engineering, Marketing
Builds the thing you are reading, and everything behind it.
The site and everything behind it. None of it is licensed from a template.